Harcour Named Official Supplier of the Longines EEF Series from 2026

09. Jan 2026 / Category: Press Release

The European Equestrian Federation (EEF) is pleased to announce a new partnership with French equestrian apparel brand Harcour, which will become Official Supplier of the Longines EEF Series (LES) from the 2026 season.

The agreement brings Harcour into the Longines EEF Series, Europe’s leading Nations Cup circuit for show jumping, further strengthening the Series’ commercial platform and enhancing its presentation for riders, teams and spectators across Europe.

“We are delighted to welcome Harcour as official apparel supplier of the Longines EEF Series. This Series continues to grow in sporting quality, visibility and commercial strength, and it is essential that our partners reflect the same standards”, EEF President Quentin Simonet said.

“Harcour brings a deep understanding of equestrian sport, quality products that support riders in their passion, proven experience alongside national teams and a strong sense of identity that aligns naturally with the values of the Series.”

Simonet continued, “this partnership goes beyond supplying merchandise. It is about reinforcing the professionalism, consistency and visual presence of the Longines EEF Series across all events and we are confident that working with Harcour will enhance the experience for athletes, grooms, chefs d’equipe and fans, while supporting the long-term development and recognition of the Series across Europe.”

Under the partnership, Harcour will serve as the LES prize giving textile supplier and exclusive supplier of official LES textile merchandise. This includes competition and presentation items such as rugs, sashes, saddle pads, caps, alongside lifestyle products available to fans at booths on site and online.

“We are proud to become Official Supplier of the Longines EEF Series from 2026,” Harcour CEO, William Benguigui said. “This partnership reflects a shared ambition: to support sport at the highest standard while strengthening the Series’ identity and presentation across Europe. At Harcour, we design for riders and their teams, and we look forward to bringing that expertise to the LES.”

The collaboration will be supported by an integrated marketing and media programme, including on-site and online visibility and coordinated digital content across EEF, LES and Harcour channels.

Founded in 2015 by a team of equestrian enthusiasts, Harcour is a French sportswear brand originally dedicated to the equestrian world and has since expanded into lifestyle apparel. Designed by riders for riders, Harcour has built a strong reputation for combining technical performance, comfort and contemporary style, and has previously served as official supplier to several national federations, including France, Switzerland and Poland.

This initial partnership will run for the next two seasons of the Longines EEF Series.

To learn more about Harcour and its collections, visit www.harcour.com

For more information about the Longines EEF Series, visit the official website.

For the latest updates, team announcements, and behind-the-scenes content throughout the 2026 Longines EEF Series, follow the conversation on the Longines EEF Series social media on Instagram and Facebook.